marketing support for start ups

Get the knowledge & support

Build your own strategy

Nail your marketing

marketing support for start ups

Get the knowledge & support

Build your own strategy

Nail your marketing

Your marketing lifeline…

Hi, I’m Gillian, a CIM qualified marketing consultant based in Manchester. I work with companies and brands of every size to establish, expand, and improve their online footprint.

Having worked in marketing for so long, and building my own business, I know all too well the struggles that business owners face when it comes to marketing. They’re spinning so many plates but often can’t afford to pay for help, or recruit someone. I want to help those people. I want to help you make a difference with your own business, your success is my success and I love nothing more than to see others thrive. So that’s my mission, to share my knowledge and experience to help you achieve your vision. 

Marketing – where do you even start?

Starting a business is overwhelming, unless you work in marketing, learning how to market your business is tough and there are lots of people telling you conflicting things. That’s why I created a series of marketing packages for start ups that will help you to fully understand everything that’s involved in marketing your business and get access to everything you need to get started.

Start with the Master Marketing Strategy Workshop

It all starts with getting your strategy down on paper. My master strategy workshop runs for two hours a week for 6 weeks, we get together over zoom to go understand your business and figure out your marketing strategy. This is how it works.

Part one – Marketing Audit

We’ll SWOT your business and competitors and set some goals for your marketing.

Part two – Customer Profiling

We’ll look at your target audience and build a profile of them.

Part three – Your Messaging

We identify your core messages, USPs, Vision, Mission and Values.

Empower your marketing

Now you have the clarity over the what you’re going to do, next we cover the ‘how you’re going to do it’ covering the tactics and tools that you need to make things happen. That includes things like LinkedIn, content planning, social media, Canva, AI tools, SEO and lots lots more. This is a very hands-on part of the training where you will learn by doing. This can be done in the three x 2 hour sessions, or over half a day face-to-face, where I might even buy you a coffee.

Part one – Brand Identity

Learn how to use Canva to create your brand and content.

Part two – Content Planning

Optimise your LinkedIn, learn to use it as a tool to reach your customers.

Part three – Your Website

Learn what Search Engine Optimisation is and how you can make a start.

What do you get for your money?

With people coming at you from all angles to sell you their services, you need to make sure that you are actually getting something for your money. So here’s what you will walk away from after 6 weeks with me.

Your marketing plan!

Once we are finished you will receive a comprehensive strategy document for you to keep and refer back to time and time again. Your report is a reminder of what you’re here to do and helps to keep you focused. It will include:

Your core messaging

Your Mission, Vision and Values

Your marketing plan

Usable content for web and social

Your branding sorted and content planned!

As this is a hands on meeting, we will use your business as a live training aid and work together to create:

Branded social media banner

Branded social media templates

A 6 month content plan

Your first 8 posts done for you

Book this for £960

If this sounds like a great first step, and believe me it is, then hit the button below to book a slot in the diary. 

If budget is a bit tight, fear not…

Now I realise that budgets vary and that you might not have a spare grand in your back pocket to sort out your strategy with. That’s absolutely fine, come back to me when you have. No, just kidding, I have developed a range of options for you to choose from that will let you get to your end goal of creating a strategy, but at different levels of involvement and consequently cost. Below are the various options available to you and if you can’t find a solution amongst them, get in touch for a bespoke package.

Do your own strategy

Cover everything that is included in the Master Marketing Strategy Workshop, but do the output yourself. With a mixture of delivered content and PDF activities to complete on your own time, you’ll learn how to SWOT your own business, analyse your competitors, profile your customers, write compelling messaging, build a content plan, use social media, Canva, AI tools, and how to SEO your website.

DIY 1-2-1

One hour a week delivered on zoom. Have my undivided attention with content delivered in relation to your business.

£395

Video Masterclass

Gain access to the marketing content and learn on your own time but without the handholding.

£195

What clients say

The 121 masterclass was well paced, engaging and steady enough to be able to get the tasks done. I learnt a lot from it, thank you.

Steven Watson, Time Masters

Gillian’s presentation in the masterclass and techniques has made marketing my business inherently compelling.

Simon Belt, Simply Better IT

Gillian has been amazing, her knowledge is truly remarkable and I am so grateful. 

Shaun Sidebottom, 5 Ways Cleaning

Need a website or a logo?

Once you have figured out your strategy, you’ll need a platform to launch it from. A website! Start up websites can be as simple as a single page to a full scale, multi-page website, so based on your needs we can help you put the thing together! As a starter-for-ten we offer a simple single page website for just £495. If you need a logo, we can sort that out for you too.

The Evergreen Socials Package

Get your messages out on social media with our Evergreen social media package. We’ll create 8, 12 or 24 posts for you to have and use at your own free will so you’ll be all set for social.

Graphic Design

8 Captions £295
12 Captions £375
24 Captions £480

Evergreen graphics that you can reuse time and time again, delivered in Canva.

Caption Writing

8 Captions £295
12 Captions £375
24 Captions £480

Evergreen content that you can reuse time and time again, delivered in word.

Do you need help with your business?

Hey, thanks for reading all the way to the bottom! If you’re still here and you’re still unsure, please do get in touch and let’s talk about your options.