Websites for startups – the comprehensive guide

These are some of the common things we see when building websites for startups. There is a lot to understand when you start thinking about building an online presence and we’d like to help you. This series of ‘websites for startups’ blogs are designed to take you through each of the common mistakes people make and give you simple advice to stop you making them! If you need further advice, get in touch, we’d love to help.

1. Buying a domain & hosting – What you need to know?

So, you’ve bought a domain name – exciting! But now it’s just…sitting there. Without hosting, your domain is like an empty plot of land with no house on it. You need hosting to actually make your website live. Whether you go for managed hosting, shared hosting, or a DIY approach, choosing the right option depends on your needs. I’ll break down what to do next to get your website up and running.

website hosting

2. Why your website isn’t performing – You forgot about SEO

You’ve built a beautiful website, but no one’s finding it. Sound familiar? That’s because SEO (Search Engine Optimisation) isn’t an afterthought – it’s a core part of website design. From keyword research to site speed and mobile responsiveness, I’ll cover the key reasons why ignoring SEO means your site is just an expensive online brochure no one sees.

how to optimise your website

3. Free websites from your mates, brothers’ cousin – The real cost

We all love a bargain, but when it comes to your website, “free” can be the most expensive option. Your mate’s cousin may mean well, but a site built as a favour often lacks the strategy, design, and SEO needed to help your business grow. Here’s why investing in professional web design saves you money (and headaches) in the long run.

4. You invested in a web builder – but now what?

Platforms like Wix, Squarespace, and Shopify make website building look easy – until you actually try to use them. Many people invest in a web builder thinking it’s a shortcut, only to get stuck halfway. From choosing the right template to structuring your content, I’ll walk you through how to make the most of your web builder without wasting time or money.

5. Why your website feels ‘Meh’ – and how to fix it

Building your own website without knowing what you’re doing often leads to something that’s just…average. It works, but it doesn’t wow. If your site feels basic, generic, or just “not quite right,” you’re not alone. Let’s talk about the key elements that turn a standard site into something that stands out.

6. When your website doesn’t feel like you

Your website should be an extension of your brand – but if you haven’t defined your brand properly, how can your site reflect it? If you’re looking at your website and thinking, “This doesn’t feel like me,” it might be time to take a step back and clarify your brand identity. I’ll show you how.

7. The website that never gets finished – What’s holding you back?

You’ve started your website, but it’s been “under construction” for months. You can’t launch because you’re not sure what to write, how to lay things out, or whether it’s even good enough. Sound familiar? Here’s how to finally get it done and out into the world.

Hopefully you have enjoyed reading through the ‘Websites for Startups’ series of blogs. If you need any more help with anything you have seen here, please do not hesitate to get in touch.

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