As a start up business, there are few things more important to master than your website, but where...
marketing resources
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Campaign Management Articles
Marketing A to Z
Scattered throughout my blog you will find lots of useful articles relating to marketing your...
How to use LinkedIn to build your brand
What is LinkedIn LinkedIn is a powerful online networking tool with about 562 million users. Using...
How to use Instagram for your business.
Instagram is a big deal. It’s huge. There is so much to do, where do you start!! Let’s keep this...
A Quick Guide to Facebook
What is Facebook? Think of Facebook as a perfect place to spread word of mouth. For businesses...
What is the RACE digital marketing framework?
In this blog we are going to go through the RACE digital marketing framework in more depth and...
How to launch a new product
As with anything, to launch a product you need a plan. A good framework to go by is one defined by...
What is Content Marketing?
Content Marketing is essentially providing your target audience with information that satisfies...
The Pro’s and Con’s of Direct Mail versus Email Marketing
In this blog we look at the pro's and con's of email marketing versus direct mail as part of your...
What is a good marketing plan?
I was recently invited by The Greater Manchester Chamber of Commerce to take part in a panel of...
What is User Experience?
There is a lot of hype around user experience or UX at the moment. It is a role that has become...
How to stand out from the crowd
To help your business stand out from the rest of the world, you need to think about your branding....